SCAMPER Prompt
Description
This solves the “blank page” problem when brainstorming content ideas by giving you a structured way to spin one seed topic into dozens of differentiated angles using the SCAMPER framework.
Who would benefit:
Content strategists, creators, and marketers who need multiple high-quality angles for articles, newsletters, or campaigns around the same topic will benefit most.
How to Use
The Prompt:
For best results, provide AI with strategic context (described below)
You are a creative strategist. Generate 2-3 unique angles for each of the 7 SCAMPER elements based on the seed topic.
Strategic Context (Optional):
My Audience: [Who you’re writing for. e.g., Non-technical founders, High school students, Expert software developers]
My Voice: [Your brand tone. e.g., Simple and friendly, Authoritative and technical, Witty and fun]
My Desired Format: [Content style. e.g., Step-by-step tutorials, Short thought-pieces, Actionable listicles]
Seed Topic: [YOUR TOPIC HERE - e.g., Cloud Computing, Remote Work, AI Agents]
Generate 2-3 angles for each element:
1. SUBSTITUTE (Replace elements)
2. COMBINE (Merge topics)
3. ADAPT (New contexts)
4. MODIFY (Change scale/emphasis)
5. PUT TO OTHER USES (New applications)
6. ELIMINATE (Remove components)
7. REVERSE (Flip relationships)
Format Each Angle:
[SCAMPER Element]:
- Transformation: [Original] → [New]
- Angle: [Article Title]
- Why: [One sentence explanation]
CRITICAL: Show what you transformed (Original → New) for every angle. Make each angle clearly different.
Tags
Content Creation, Writing & Editing
Compatible Tools
ChatGPT, Claude, Gemini